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Thursday Buzz: The Secret to Getting Acquired By Google

Associations Now

The tech giant’s test when considering an acquisition—and how it can apply to your association’s own marketing. Also: time-tested strategies for effective headlines. Time to update your will: In Delaware, your heirs now have the legal right to access your social accounts once you pass on. Other Links of Note.

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Association Brain Food Weekly: 8.2.19

Reid All About it

The weekly list of free educational events and resources for the association community… The 11 th edition of MGI’s Membership Marketing Benchmarking Report is now available for download. Target Marketing: Increase Your Attendance. Find out how to engineer your own plan to create on-demand buying experiences. Host: PCMA.

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Association Brain Food Weekly: 8.9.19

Reid All About it

The most important element in marketing and communications is segmentation, says MemberSuite. After reading their post on how to get started with marketing segmentation , I’d have to agree. Location: Room Delaware AB, Hyatt, Greater Columbus Convention Center. The next step after segmentation is personalization.

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Reaching Millennials (Gen Y) with Mobile

Association Adviser

As two members of the millennial generation, we pay special attention to articles that claim to state the best ways to market to us. Sometimes we agree that marketers know us well; other times, we slightly disagree and wish we could give the author(s) a hint. Two millennials weigh in on the latest research findings.

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Coronavirus Updates for Association and Events Professionals – What You Need to Know

AssociationChat

Here’s how to ensure they’re effective now that COVID-19 has forced them to work remotely. We hope you can leverage this data to design strategies that add value to both you and your customers. The financial markets are a bellwether, at least. Delaware – 967,171 – effective Tuesday 8 a.m. Deflation or inflation?

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Daily #COVID19 Updates for Association and Events Professionals – What You Need to Know

AssociationChat

Here’s how to ensure they’re effective now that COVID-19 has forced them to work remotely. We hope you can leverage this data to design strategies that add value to both you and your customers. The financial markets are a bellwether, at least. Delaware – 967,171 – effective Tuesday 8 a.m. Deflation or inflation?