The Association 100

MARCH 10, 2024

Effective member communication is critical for association success. This “ Member Communications Strategy Checklist ” is an essential resource designed to elevate your association’s engagement, foster stronger relationships and deliver unmatched value to your industry. This comprehensive checklist includes strategies for member segmentation, creating a dynamic communications calendar, leveraging social media for greater reach and offering high-value webinars and events.

Strategy 130

Strategy Directory Social Media Communications 130

Nimble AMS

MARCH 10, 2024

According to the latest Community Brands research, 52% of association professionals use an online member community but only 14% rate their use of the platform as excellent. Why should your member-based organization leverage an online community to engage your members? An online community improves member loyalty and drives engagement. Read our blog to learn more about online communities and discover how your association can use one to boost member connections and loyalty.

Guidelines 116

Guidelines Member Engagement Member Insights Member Experience 116

The Association 100

MARCH 10, 2024

When member engagement is key, how do you ensure every communication effort from your association ties back to your overarching business goals, especially regarding member recruitment and retention? We’ve developed a framework designed to give your communications strategy a business goal-oriented lens. It prompts critical reflections on your association’s unique experiences, member needs and challenges, providing a structured approach to align your communications with business object

Communications 130

Communications Strategy Recruiting Recruitment 130

The Association 100

MARCH 10, 2024

In a world where capturing the national spotlight can catapult an association to new heights, understanding the ingredients for success is paramount. O&U’s new tip sheet distills this process into an actionable strategy. Starting with a pinch of newsworthiness, this guide emphasizes the blend of creativity, social media savvy and persistence required to make headlines.

Social Media 130

Social Media Tips Process Strategy 130

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Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

Member Engagement

The Association 100

MARCH 10, 2024

Dive deep into the often-mystifying world of PR services with myself and Meghan Henning. This episode demystifies the cost, effort and significant benefits of PR for associations: “We tell everyone you don’t communicate just for the sake of communicating. It has to come back to your business goals.” Discover the real work behind becoming an industry leader, the strategic planning involved and the tangible outcomes of PR investments.

Cost 130

Cost Communications Industry Leadership 130