CMA Solutions

SEPTEMBER 30, 2022

Last year, 62% of surveyed associations either endured a membership decline or remained flat, according to MGI’s 2022 Marketing Membership Benchmarking Report. Here’s the short list: 1) Lack of engagement with organization, 2) Lack of value and 3) Forgot to renew. They had more problems, and we had more solutions.

Directory 52

Directory Social Media New Jersey Member Engagement 52

Reid All About it

JANUARY 6, 2017

However, “association IT decision makers believed that few members would fall into this category and instead thought the largest portion of members would fall into the ‘hesitator’ category” – “optimistic about technology in the abstract but somewhat scared to actually use new technology and therefore unlikely to be early adopters.”.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

JANUARY 6, 2017

However, “association IT decision makers believed that few members would fall into this category and instead thought the largest portion of members would fall into the ‘hesitator’ category” – “optimistic about technology in the abstract but somewhat scared to actually use new technology and therefore unlikely to be early adopters.”.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150