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Key Tips for Ensuring Your Association’s Digital Marketing Efforts Are Compliant

Arc 3 Communications

From social media to email, blogs to newsletters, many of your association’s marketing efforts are most likely digital. Both communicating with and providing value for your members, while also bringing in new members is achieved through digital marketing efforts.

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Study: When People Go Online, Social Media Reigns

Associations Now

According to a new study, they spend more time browsing social media sites than they do visiting entertainment sites, shopping, consuming news, or looking at email. this translated to an average of 16 minutes per hour spent on social media—a small decrease from 18 minutes in 2011. How do you spend your time online?

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Content Counts When It Comes to Email, New Study Shows

Associations Now

A couple of recent surveys on email marketing reveal some important stats and trends, including the importance of quality email content. Despite the popularity of social media, email is still going strong as a marketing tool. One way to create quality email content is to focus on voice.

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This British Political Party Has a Membership Problem

Associations Now

For example, Carswell suggests a solid and effective social media campaign for members of Parliament could help build follower counts in various geographic regions in the country—and then try to convert those members. “Imagine if they were to then convert one in twenty of those digital followers into a local party member?

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Donor Relations: 4 Stewardship Tips During a Pandemic

Achieve

in the United States filed for unemployment at the onset of COVID-19. Ask supporters to raise awareness for your mission using their social media platforms, essentially acting as influencer volunteers for your nonprofit. Here are some strategies to hyper-personalize outreach based on our favorite marketing platforms: .

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