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What Is Your “Customer Journey”?

Spark Consulting

Reading a recent article in the Harvard Business Review on the topic of “ customer journeys ” got me thinking about their role in the association space. The company then sent references who were neighbors of the author, and a single-click lease tailored to his needs. What is a “customer journey”?

Review 150
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The Hourglass Blog: The Clinic of Innovation

The Hourglass Blog

The Clinic of Innovation. Heres another fascinating post about innovation from the HBR blog. It describes the first-of-its-kind "Clinic of Innovation" at Oslo University Hospital--an internal unit within the hospital that is set-up to work like an outpatient health clinic.