Association Adviser

MARCH 19, 2013

Associations must adapt to shifting demographics, new communication platforms and changing member preferences. High performing associations anticipate member needs before the member has to ask. As technology becomes more pervasive, don’t forget the personal side of the member experience. Michelle Mason, ASQ.

New York City 60

New York City California New York Video 60

Association Adviser

JUNE 30, 2016

Personally, association leaders have told me about newly created titles such as “VP of member value,” “director of member experience” and “chief imagineering officer.” A 62-year-old plant superintendent still wants to come to a live class for 10 hours to get his OSHA training. Mentoring as a competitive advantage. Conclusion.

Tennessee 60

Tennessee Class Georgia Certificate 60

Association Adviser

MARCH 17, 2014

New Orleans Saints. New York Giants. A new study from Iris Mobile and The Center for Media Research found that 75 percent of millennials (Gen Y) access the Internet via their phones. I checked in with two of my millennial colleagues to get their take. TiK ToK(Ke$ha). Rolling In The Deep (Adele).

Texas 60

Texas Video millennials Revenue 60