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Reduce Barriers to Entry

Spark Consulting

Just about every association I know of is struggling to recruit younger members (aka Millennials). Fundraising organizations know that if they can establish a relationship and loyalty up front, the dollars will come. Pay special attention to the stories of the Capital Area Food Bank and the CFA Society of Minnesota on pages 28-31.

Minnesota 170
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Association Brain Food Weekly: 5.21.21

Reid All About it

Because of pandemic-induced change, Dave Lutz of Velvet Chainsaw Consulting says, “Conference organizers have an opportunity to make changes that would have been more difficult to sell up the ladder in the past.” This series of 15- to 20-minute videos cover hot topics and issues related to 501c organization management. every Monday.

San Jose 369
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Association Brain Food Weekly: 5.14.21

Reid All About it

This series of 15- to 20-minute videos cover hot topics and issues related to 501c organization management. Find out how to identify and select the right stories to engage your customers and audiences and entice them to connect with your business or organization. New episodes are posted by 1 p.m. every Monday. Guests: Joy Duling.

St. Louis 341
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Content, Millenials, Videos 7 best of the week for associations

SCD Group

Why is Everyone Talking About Millennials? By Scott Hess via Spark SMG Why’s everybody so worked up about Millennials now? The case for taking millennials seriously By Selena Simmons-Duffin via Minnesota Public Radio In the U.S., Three big reasons. BIG REASON #1: They’re the largest living generation.

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