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Association Brain Food Weekly: 11.13.20

Reid All About it

The weekly list of free educational events and resources for the association community… Looking forward. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Leslie Hortum, head of the Washington, DC office of recruitment firm Spencer Stuart. More info/register.

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Don’t Neglect Your Longest-Standing Members

Association Adviser

While most associations devote enormous time and resources into recruiting and retaining up-and-coming members of their profession, don’t overlook your longest standing members. He is is the president of Alexander Law Offices SC in Milwaukee, Wis., RATE THIS ARTICLE.