Association Adviser

JULY 16, 2013

Which Tactics Work Best for Email Marketing? Email is still a marketer’s workhorse because it’s relatively cheap and usually the most effective form of marketing at our disposal. eMarketer recently ranked the most effective email tactics. July 20-23, 2013. August 3-6, 2013.

Directory 60

Directory Newsletter Email Marketing Social Media 60

Associations Now

NOVEMBER 7, 2013

15 % The increase in the use of video in email marketing from 2012, according to the “2013 Online Video Marketing Trends Report.” ” A new report on online video marketing looks into some of the latest trends, including incorporating video into email. Let us know how in the comments.

Video 40

Video Email Marketing Social Media Cost 40

Association Adviser

DECEMBER 17, 2013

While promoting your association’s products or services through one channel can create awareness and drives conversions, marketing your brand and products through multiple channels increases awareness and conversions exponentially. Tracy Tompkins and Alex DeBarr talk more about integrated communications.

Marketing 60

Marketing Video Email Marketing Social Media 60

Associations Now

MAY 12, 2014

The survey of about 300 video production professionals—most of whom work in the adverting and marketing field but also represent companies in the financial services, technology, and publishing and media areas—analyzed some of the online video production trends from last year. management communications (35 percent).

Video 40

Video Report Marketing Email Marketing 40

Beth Kanter

DECEMBER 23, 2013

But if you want to get even deeper insights, do an in-depth review of a similar nonprofit’s practice – whether it be broad – such as digital marketing techniques or narrow such as analyzing specific techniques as part of a content strategy. We want our donors to be advocates.

Marketing 28

Marketing Social Media millennials Video 28