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Goodbye e-learning

Aaron Wolowiec

So when I came across “Association Learning + Technology 2014,” a recent report by Jeff Cobb and Celisa Steele , founders of consulting firm Tagoras , imagine my delight! ” The 52-page Tagoras report provides such data, which were collected based upon a survey of 200 trade and professional associations.

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The World of Opportunities for AMCs: A YM Perspective

YourMembership

This week YourMembership.com is “on the road” in Tempe, Arizona attending the 2014 AMC Institute Annual Meeting. We are proud to be the Platinum Sponsor for AMCi, because Association Management Companies (AMCs) have always been an important part of our success. Social media/community.

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When Your Best-in-Breed Tool Suddenly Wants to Do it All

Associations Now

The two tools were something of a match made in heaven: MailChimp was an effective tool for distribution of emails and newsletters, while Shopify allowed for the creation of an effective e-commerce storefront. Earlier this year, the email-marketing tool MailChimp publicly broke ranks with a longtime partner, Shopify.

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A Kick-Ass Community Manager Q&A

Higher Logic

Matt Coffindaffer, CAE (ASAE): I started in community management by virtue of association management for eight years, bringing a really broad perspective (what you need when at the helm of communities). James Baumann (ACUHO): AS a director of communications, I was interested in community as an outgrowth of social media.

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Inbound Marketing’s Potential for Membership

Associations Now

Martin says typical association content—magazines, newsletters, whitepapers, research reports, and however those are sliced and diced for social media—only gets people to the top of the marketing funnel. If they’re so good at content, though, why not?

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A Global Satisfaction Index for Measuring Local Member Engagement & Relevance

GlowGlobally

To begin 2014, we are featuring a new MCI white paper authored by Nikki Walker, MCI’s Vice President for its global association management and consulting practice, based in Dubai, UAE. Have you ever wondered how your association’s brand is perceived specifically by the international community?