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The World of Opportunities for AMCs: A YM Perspective

YourMembership

This week YourMembership.com is “on the road” in Tempe, Arizona attending the 2014 AMC Institute Annual Meeting. Social media/community. We recently published a case study featuring Ewald Consulting , one of the largest AMC’s we work with at YM. Please take a moment and download this case study.

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Inbound Marketing’s Potential for Membership

Associations Now

And a recent case study on the American Association of Sleep Technologists from inbound platform HubSpot shows how a content marketing approach can lead to membership growth, to the tune of a 12 percent increase in one year. If they’re so good at content, though, why not? Use an inbound marketing platform.

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New Tips from the Giving Day Playbook on Crowdfunding Campaigns

Beth Kanter

From GiveMN Case Study - Click for Case Study. What’s the best way to recruit and train volunteers on a Giving Day? We’ve added a case study on GiveMN’s response , in addition to a Crisis Planning section. This learning approach has two ways to capture knowledge.

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Associations and the Vision Thing

YourMembership

Member recruitment, new revenue growth, generational shifts, technology demands, and the need to transform their organizations into “On Demand” service providers to meet the growing demands of their members – some or all of these make up the business climate associations must compete and succeed in today. But back to that BHAG.

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The Top 30 Charity Social CEOS

Beth Kanter

Through their research, they have found that there is tremendous benefit for nonprofit brands when their CEO does social right: 8 out of 10 people say they’re likely to trust an organisation whose CEO and team use social media. 93% of employees think social CEOs are better equipped to handle a crisis. Support me?