Aaron Wolowiec

MAY 24, 2016

As some of you may know, Event Garde sends a monthly e-newsletter. According to the report, email volume rose nearly 12 percent from 2014. As such, marketers are moving away from mass emails, instead sending customized communications to members – which translates into more meaningful member experiences.

Marketing 140

Marketing Email Marketing Newsletter Report 140

Aaron Wolowiec

MAY 24, 2016

As some of you may know, Event Garde sends a monthly e-newsletter. According to the report, email volume rose nearly 12 percent from 2014. As such, marketers are moving away from mass emails, instead sending customized communications to members – which translates into more meaningful member experiences.

Marketing 140

Marketing Email Marketing Newsletter Report 140

Higher Logic

SEPTEMBER 15, 2016

It’s a bustling organization that has exploded in growth over five years, with over 4,000 members worldwide. This incredible growth brought with it new questions for how to elevate the member experience and offer a more cohesive space for learning and expanding the field. Added over 1,200 new members in the last six months.

Certificate 120

Certificate Texas Resources Member Experience 120

Higher Logic

JUNE 6, 2019

If your members are going to see ads, you may as well make sure you’re benefiting from it – and choosing what gets promoted. For example, the Massachusetts Society of CPAs (MSCPA) offers advertising space on its online community and weekly newsletters and use an advertising kit to promote the space and the engagement rates.

Tips 136

Tips Social Media Revenue Content 136

Associations Now

FEBRUARY 12, 2014

— Amanda Kaiser (@SmoothThePath) February 12, 2014. There are levels to this: There’s no problem with having membership rates that vary depending on what your members request. What are #associations doing with the information they have about members? — Ungerboeck Software (@ungerboeck) February 12, 2014.

Social Media 40

Social Media Price Discount Newsletter 40

Associations Now

APRIL 22, 2014

No matter how wonderful, every association and its website have some minor annoyances or obstacles that stand in the way of a smooth member experience. No more article pagination at Slate (if you become a member). — Poynter (@Poynter) April 22, 2014. — ViewOnAssociations (@ViewOnAssocs) April 22, 2014.

Social Media 40

Social Media Newsletter Recruiting Recruitment 40