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5-Step Guide to Calculating Your Member Retention Rate

Higher Logic

Tip : If you're calculating your current retention rate, it might be as easy as determining how many members you currently have. Step #3: Check How Many Members You Recruited. Why Should I Care About My Member Retention Rate? Why spend time calculating your member retention rate? src="[link].

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Association Brain Food: 10.6.23

Reid All About it

Based on conversations with young members, former members, and never-members from multiple industries, Michelle Maher of Highland describes why young professionals are engaging digital channels instead of associations and the unique value they seek from associations. Next gen membership #2. Association staff retention.

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Why Building Teams Doesn’t Always Result in Teamwork

Associations Now

Imagine, for example, a sales manager who wants to provide better solutions for customers by incorporating insights from her team membersexperiences on other projects,” they write. Indeed, Associations Now put the question to CEOs directly in 2014, asking them how best to manage a culture of seemingly perpetual multitasking.

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Social Media Roundup: Payment Each Day Keeps Annoyance at Bay

Associations Now

No matter how wonderful, every association and its website have some minor annoyances or obstacles that stand in the way of a smooth member experience. No more article pagination at Slate (if you become a member). — Poynter (@Poynter) April 22, 2014. — ViewOnAssociations (@ViewOnAssocs) April 22, 2014.

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Too Many Ideas for Boosting Member Retention? Never!

Associations Now

Kerri McGovern, senior director, marketing and member services at ACA, says members reaching about a decade as chiropractors are “in the sweet spot of their practice,” meaning they’ve passed from an early-career phase of learning and growth into a more established stage. Tap into member energy.

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Why the Membership Professional Is a Rare Breed

Associations Now

Do the math: If 43 percent of associations have membership staff and 5 percent (at most) outsource membership work, that leaves more than half (52 percent) where membership functions such as recruitment, retention, engagement, and customer service are distributed among other staff.