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The makings of marketing mavens

Aaron Wolowiec

Almost 90 percent of associations include an e-mail newsletter in their digital marketing portfolio, but only 41 percent use an e-mail preference center. In an increasingly technology-driven market, IT owns most of the technical skills marketing needs to succeed. Only 13 percent of associations report not using any marketing metrics.

Marketing 100
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Strategic Communications Power Membership Value at the American Public Power Association

Association Adviser

We finalized a three-year strategic plan at the end of 2015 that defines key goals across the organization. Another goal is to keep members informed about advocacy priorities, new technologies, and business and operations trends. We address current trends and technology and talk about what our association is doing for members.

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A Kick-Ass Community Manager Q&A

Higher Logic

Matthew Coffindaffer , CAE, Manager, Volunteer Relations, ASAE: The Center for Association Leadership (ASAE). Megan Keane , Membership Director, NTEN: The Nonprofit Technology Network (NTEN). Bethany Lister , Community Program Manager, NTEN: The Nonprofit Technology Network (NTEN). A lot goes into our weekly e-newsletter, too.

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Mastering the Art of Work/Life Balance in a Digital World

Beth Kanter

I love connecting with nonprofit technology colleagues who are also promoting work/life balance and how to avoid digital distractions. I was seeking a way to combine my interest in technology and helping people. Meet my colleague, Meico Marquette Whitlock, who is the Founder and CEO of Mindful Techie.

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Coronavirus Updates for Association and Events Professionals – What You Need to Know

AssociationChat

They also talk about the impact of the global health situation on the Association market and how technology can help the industry become more sustainable in the future. Penn) March 27, 2020 – SUBSCRIBE TO HIS NEWSLETTER! Megan discusses this data with guests Kiki L’Italien of Association Chat and Godefroy de Francs of Swapcard.

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Daily #COVID19 Updates for Association and Events Professionals – What You Need to Know

AssociationChat

They also talk about the impact of the global health situation on the Association market and how technology can help the industry become more sustainable in the future. Penn) March 27, 2020 – SUBSCRIBE TO HIS NEWSLETTER! Megan discusses this data with guests Kiki L’Italien of Association Chat and Godefroy de Francs of Swapcard.