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Members Hire Strategic Solutions

Potomac Core

Since 2004, Julia Hamm , President & CEO of Washington, DC based Smart Electric Power Alliance ( SEPA ), positioned the organization as the strategic partner to help the electric utility industry transition to a clean energy future. Defining what 10x impact looks like for the organization and the electric power Industry.

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What will 2016 bring for associations?

Aaron Wolowiec

In fact, Abila predicts certification revenue will surpass membership revenue in 2016. This is particularly true for your millennial members who will make up 75 percent of the workforce by 2020.”. Transfer.). The demand for knowledge will continue to grow this year, specifically the focus on certification programs.

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Can Associations Thrive in a Crowded Marketplace?

Socious

They were the centers of their fields and didn’t compete with other organizations. Instead they’re going head-to-head with other nonprofit and for-profit organizations, websites, and media companies. the names of the organizations you’re fighting with for relevancy) will depend on your industry. Online Communities.

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5 Great Reads About Association Marketing & Engagement

SCD Group

Most are dealing with the transition from Boomers to Millennials. With the right strategy in place, webinars can generate high-quality leads and drastically increase revenue. Organic Search is the TOP traffic source for content marketing. Think Millennials Are Tough? Others continue growing. Headlines are everything!

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Digital Transformation: It’s All About Culture

Leading Learning

Organizations of all types—for-profit and tax-exempt—have been talking about digital transformation for many years, yet association efforts continue to lag. For more than twenty years, Elizabeth has helped associations grow in membership, marketing, communications, public presence, and especially revenue, which is what Spark is all about.

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As Coffee Loses Its Punch, Tea Association Steeps In Industry Growth

Associations Now

— Yorkshire Tea (@YorkshireTea) April 22, 2015. It’s striking to see millennials and American audiences gain a love for tea because it’s always been found that older people covet this mild beverage, while younger ones opt for coffee. Millennials are changing the status quo, making them equal.

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Can Mentoring Programs Bring Younger Members to Your Association?

Association Adviser

Are younger people just not as interested in affiliating with organizations anymore? Does the ability to conduct their lives effectively online mean that people no longer need the physical support and networking opportunities that large organizations and associations bring? Difficulties attracting younger members.