Aaron Wolowiec

JANUARY 12, 2016

From memberships to learning to partnerships, software and services provider Abila just released its predictions for associations in 2016. The demand for knowledge will continue to grow this year, specifically the focus on certification programs. In fact, Abila predicts certification revenue will surpass membership revenue in 2016.

Certificate 100

Certificate Revenue System millennials 100

Higher Logic

MAY 29, 2020

The goal: If your organization offers certifications, continued education, or trainings as membership benefits, your leadership may want to boost involvement in these areas to grow non-dues revenue. Use your community to show members the courses and certifications available to them, then give them a place to discuss and meet fellow learners.

Social Media 254

Social Media Tools Member Engagement Revenue 254

WBT Systems

JANUARY 10, 2017

These opportunities to lead in changing professional education will affect how such programs are delivered, assessed and valued by learners, employers and the professional and trade associations providing education and certification within their respective industries. So what do you need to know? Trends Impacting Associations Right Now.

LMS 150

LMS Learning Management System Certificate System 150

Reid All About it

SEPTEMBER 30, 2016

Learn the pros and cons of offering micro-credentials, where micro-credentials fit in the ecosystem of professional development, ethical and practical considerations, and the impact a micro-credential could have on your existing certification program. Social Media Siloes (Association Chat). 1 CAE credit. More info/register.

Maryland 150

Maryland millennials Education America 150

Association Adviser

JULY 28, 2016

Source: Association Adviser and Naylor Association Solutions 2016. These tactics eclipsed the number of associations that are cultivating a social media presence during their live events (19 percent), offering awards for young professionals (16 percent) or offering separate educational tracks for young professionals (10 percent). “We

millennials 60

millennials Arizona Communications Atlanta 60

Associations Now

JANUARY 25, 2017

While most associations are plotting out recruitment strategies for millennials, membership professionals need to be thinking about a younger generation entering the workforce this year. After all, I’m a millennial, which according to science means I’m a narcissist— but don’t you dare call me that.) True ‘Digital Natives’.

millennials 40

millennials Ohio Membership Management Survey 40

Reid All About it

JULY 15, 2016

Your Favorite Association Bloggers and Podcasters of 2016 (Association Chat on Blab). From Millennials to Boomers: Connecting with Members at Every Age. When an organization offers professional certifications, the amount of business rules required to complete the process can be staggering. Tue 7/19 at 2 p.m. More info/register.

North Carolina 150

North Carolina Austin Innovation Washington 150