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Face Your Fear of Technology

Association Adviser

Technology (and the thought of it) sometimes elicits a similar response. I’ve worked with hundreds of associations and here are some of the responses I have gotten when asking about their take on “technology” or “new ways” of reaching and engaging their members: Do we have to? Our members don’t like technology.

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Beyond membership dues: 3 ways to boost your association’s revenue

Aptify

Beyond membership dues: 3 ways to boost your association’s revenue. What do you do when your association’s revenue goes flat? Here are three revenue-boosting ideas you can take to your board today. It may be time to consider some new ways to boost your revenue stream beyond membership dues.

Revenue 56
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Beyond membership dues: 3 ways to boost your association’s revenue

Aptify

Beyond membership dues: 3 ways to boost your association’s revenue. What do you do when your association’s revenue goes flat? Here are three revenue-boosting ideas you can take to your board today. It may be time to consider some new ways to boost your revenue stream beyond membership dues.

Revenue 56
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Associations Increasingly Adopting Communications Popular in Mainstream Life, But Do Members Care?

Association Adviser

The 2018 Association Communications Benchmarking Study results show the needs for a balanced approach to technology and tradition as association communicators strive to keep members’ attention. Their persistent challenge is to find more technological, financial and human resources to make this happen.”.

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Email Tactics to Win Back Lapsed Members

Associations Now

Together, the campaigns brought back almost 800 lapsed members and garnered more than $64,000 in dues revenue. Despite its potential power as a marketing tool, only about half of associations (49 percent) in the 2018 Marketing General Membership Marketing Benchmarking Report [PDF] said they used automated emails to engage members.

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8 things your association’s online career center should do

Aptify

Want to deliver a career center experience that offers unmatched value to your members while driving revenue for your organization? In fact, according to the 2018 Member Education and Career Development Report , 66 percent of members look to their professional associations to help them find new job opportunities. . Here’s how. .

LMS 69
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Why Association Leaders Need to Be Tech Leaders

Associations Now

The problems that association members face are increasingly rooted in technology. Execs will need to root their solutions in technology as well. The leadership of every association is duty-bound to understand the forces of technology that are changing the lives of its members. What kind of business is your association in?