Fri.Sep 18, 2020

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Association Brain Food Weekly: 9.18.20

Reid All About it

The weekly list of free educational events and resources for the association community… Association marketing. In a changing world and uncertain economy, if you want to hold on to a job—or find a new one—you need to acquire and demonstrate mastery of new skills. That’s why it’s a good time for your association to promote your certificate, microcredential and certification programs.

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Creating an Automated Welcome Email Campaign for New Members

Higher Logic

The post Creating an Automated Welcome Email Campaign for New Members appeared first on Higher Logic. Put together a successful welcome email campaign for new member onboarding with tips for structuring your automated campaign (and four welcome email templates). The post Creating an Automated Welcome Email Campaign for New Members appeared first on Higher Logic.

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Members on Her Mind: Colleen Agan, Institute of Transportation Engineers

Association Adviser

Colleen Agan explains how she's meeting the challenge of supporting members of various backgrounds for the Institute of Transportation Engineers. The post Members on Her Mind: Colleen Agan, Institute of Transportation Engineers appeared first on Association Adviser.

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5 resources for boosting recruitment and retention

Association Success

With the quarter coming to an end, it’s no wonder association professionals are looking for ways to boost their recruitment and retention rates before the end of the year. From why you should look for “good fits” when hiring to how to inspire your members and employees, this week’s Friday Five is all about growth. Every week, we pull five articles our audience liked most from our newsletters to keep up with what’s trending.

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How To Cultivate Community Affinity Throughout The Generosity Journey

Speaker: Tim Sarrantonio, Director of Corporate Brand

This session will dive into how to create rich generosity experiences that foster long-lasting relationships. You’ll walk away with actionable insights to redefine how you engage with your supporters—emphasizing trust, engagement, and community over transactional giving models. 🤝 Industry expert Tim Sarrantonio will explore data-backed strategies to engage supporters as active participants in a community that values their contributions and shared ideals.

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How to Turn Nomination & Election Mistakes into Opportunities

Yes Elections

What’s often forgotten in the build-up to a member-based organization’s election is that the act of casting a ballot is only a small, albeit significant, part of the process.

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