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Association Brain Food Weekly: 12.4.20

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If you’re interested in how much emphasis other organizations will put on areas ranging from blended learning to microlearning to combating downward price pressure, this is data you will find valuable. Join us for our final event of the year and learn how 2021 will shape up. Virtual conference design. CAE credits. CAE credits.

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Association Brain Food Weekly: 1.15.21

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The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. Content/education strategy. Association learning landscape. 17+ free ways to get more traffic to your content.

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Association Brain Food: 12.1.23

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Content calendars. Trust me, when you don’t know which direction your content is going, the publishing process comes to a halt. Hilary Marsh explains the why, what, and how of content calendars and how to choose the best one for your organization. His points make sense, although he’s not suggesting you stop using LinkedIn.

Arlington 266
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Association Brain Food: 10.28.22

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This learning mix is the backbone of cohort programs, which are so popular right now. Blended learning. Leading Learning’s new guide (sponsored by WBT Systems) helps you understand why and how to enhance or add blended learning offerings to your association’s portfolio. Maybe It’s Your Marketing.

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Don’t Nickel-and-Dime Members: Ideas to Increase Non-Dues Revenue

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He said this approach is: “…inefficient, overly-expensive, a heavy burden on marketing and product development, and often results in a confusing and under-utilized array of products that are labeled as ‘member benefits’ simply because members get a price discount compared to non-members.”. ‘It Are they using your online learning platform?

Revenue 53
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Association Brain Food: 10.7.22

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Fionta suggests ways to improve membership marketing, attract younger members, look beyond membership, communicate value, and think about the future differently. Adult learning principles need more attention in the association community. Event Mobi explains how to build a year-round community and content hub for attendees.