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Association Brain Food: 10.20.23

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The weekly list of free educational events and resources for the association community… Marketing. TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference. MCI released a benchmark survey report on AI adoption in associations. Sponsor perspectives.

Maryland 272
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Association Brain Food: 4.12.24

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TopClass LMS shares 15 tactics for keeping your attendees’ interest and attention. They also tell the stories of two association executives who generated more revenue after changing their approach to sponsorship. Get answers to common questions associations have about launching a vendor showcase. Gen Z education.

Revenue 256
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Association Brain Food: 4.5.24

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TopClass LMS explains how to differentiate and add value to your association’s education programs by building a human touch into them. While reading GrowthZone’s 2024 association survey report , I noted a few common problems. AI vs human interactions. 2024 membership pains. Seems like a good place to start. Blue ocean strategy.

Revenue 256
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Association Brain Food Weekly: 4.24.20

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Your non-dues revenue doesn’t have to suffer when you move to virtual. Presenters: Janet McNichol, CAE, human resources director, American Speech-Language-Hearing Association. Patterson, FASAE, CAE, president and owner, AMPED Association Management. Host: Association Analytics. Virtual event sponsorships.

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Association Brain Food Weekly: 4.17.20

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Anderson, FASAE, CAE, president and CEO, International Sign Association. Colleen Bagnasco, CMP, CAE, executive director, meetings, Association Management Center. Irving Washington, FASAE, CAE, executive director/CEO, Online News Association. – Virtual Coffee Talk: Uncovering New Sources of Revenue.

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Association Brain Food Weekly: 10.26.18

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Kylee Coffman describes the type of people, policies, talents and tools your association needs in its digital bag. An Association Advisor interview with Tamela Blalock, CAE , reveals her superpowers: member development and revenue generation. Does your association have a learning strategy? Tue 10/30 at 12:30 p.m. –

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