Remove Association Management Remove Marketing Remove millennials Remove White Paper
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Build a Journey to Yes Using Marketing Automation

.orgCommunity

marketing automation software offers tools to lift those relationships to a new level. Aimee, who is senior digital marketing advisor at HighRoad Solution, gave an insightful overview on building successful member journeys. Mine the invaluable data in your association management system. Don’t forget social media.

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Chose Your Dimensions of Diversity and Get Started

Eric Lanke

Spark Consulting is out with another white paper -- this one on the sometimes challenging topic of diversity and inclusion -- and it's another thought-provoking read for association CEOs. Research demonstrates that millennials think about and define diversity in significantly different ways than members of previous generations.

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Digital Transformation: It’s All About Culture

Leading Learning

For more on how to do all that, download the full white paper for free at [link]. For more than twenty years, Elizabeth has helped associations grow in membership, marketing, communications, public presence, and especially revenue, which is what Spark is all about. Elizabeth Weaver Engel, M.A.,

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The Hourglass Blog: Next Steps for Association Innovation

The Hourglass Blog

First of all, our white paper on association innovation is nearly finished. Ive posted draft excerpts of the white paper here on Hourglass ( here , here and here ), but we hope the final version will have much broader dissemination within the association community. Association Management.

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The Hourglass Blog: Association Advantages for Innovation

The Hourglass Blog

Association Advantages for Innovation. Heres part three of the "innovation for associations" white paper Im helping to write while chairing the Innovation Task Force for the Wisconsin Society of Association Executives. Association Management. Developing Millennial Leaders. Management.

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The Hourglass Blog: Barriers to Innovation in the Association World

The Hourglass Blog

In one of my last posts I shared the principles of innovation weve drafted as part of the "innovation for associations" white paper being written by the WSAE Innovation Task Force. Its part of an effort by my state association executives society to define an evidence-based model of innovation for the association community.

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The Hourglass Blog: Recipes for Innovation

The Hourglass Blog

Possible opportunities for adaptation to association management, maybe? Association Management. Developing Millennial Leaders. Management. Millennials. Millennials Are the New Slackers. So - here goes. Dieter Rams 10 Principles of Good Design. good design is innovative. good design is honest.