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Association Brain Food: 11.3.23

Reid All About it

GrowthZone shares strategies for selling your board (or boss) on the need for a new AMS. Association podcast. At Associations Now, Hannah Carvalho describes how a chapter of the American College of Physicians helped student members launch and run a podcast. Board buy-in on tech. More info/register. More info/register.

Tools 272
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The Visual Shift: The Ultimate Guide to Video Marketing for Associations

MemberClicks

According to Wyzowl’s State of Video Marketing 2023 , in 2016 only 61% of businesses used video in their marketing strategy. Video marketing for associations is more important than ever, impacting your association’s rankability and having a direct impact on member recruitment, member engagement, lead generation, revenue, and more.

Video 52
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eLearning Pricing Models: 5 Ways to Price Your Courses

Forj

Pricing Strategy for Training Courses: Subscription vs. One-Time Fee. Would your association be better served by a subscription-based model or a one-time fee model? It’s especially important considering education is the short game; increasing membership through retention and recruitment is the end goal.

Price 172
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Best Association Management Software | Our Top Picks

Fonteva

Focused on offering your team both big-picture planning capabilities and more specific tools to fine-tune your strategies, events, and communications, Fonteva Membership is a powerful partner for any membership-based organization. Plus, the software is built on Salesforce, the world’s leading CRM platform for businesses.

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20+ Best Association Management Software Options

MemberClicks

These solutions are geared toward professional and trade associations with larger budgets and more complex needs. The robust tools contained within this software option provide value to members, improve recruitment and retention, and save organizational leaders time and effort from having to jump between multiple systems. .