Remove 13-email-workflows-to-try-when-using-marketing-automation
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Association Brain Food Weekly: 5.7.21

Reid All About it

repeatedly when reading this one. Marketing must-haves. Doug Kessler at Velocity Partners says three things matters most in B2B marketing right now: meaning, metrics and mojo. Doug Kessler at Velocity Partners says three things matters most in B2B marketing right now: meaning, metrics and mojo. Intriguing. Quick hits.

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Association Brain Food Weekly: 1.7.22

Reid All About it

Mariner Management explains why you should also adopt a coaching mindset when working with volunteer chapter leaders. Email marketing automation software. explains the costs associated with email marketing automation software and the factors affecting those costs. Should this meeting be an email?

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Association Brain Food Weekly: 5.14.21

Reid All About it

Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. That’s when marketers turn to their swipe file: a collection of copied and pasted blurbs that hopefully provide inspiration. Either you have it or you don’t but you have to produce anyways.

St. Louis 341
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Survey Reveals Top Community Association Manager Challenges

AvidXchange: Association Management

The AvidXchange Podcast Network just posted a new episode of its “Middle Market Report” program. Automating some of the job’s administrative tasks helps lessen the load for community managers, allowing them to focus on more fulfilling strategic initiatives like budgeting, contracts and determining the future direction of the community.

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Association Brain Food Weekly: 12.10.21

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Put this technique from Jonah Berger at Knowledge@Wharton into your change management toolkit: “Stop trying to persuade, and instead, encourage people to persuade themselves.” Accessibility expertise. Ashley Neal at Sidecar wonders if associations should create a new position: accessibility specialist. Changing minds. Meeting madness.

Chicago 195
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Association Brain Food: 10.7.22

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Because words are my trade, I’m super aware of how people use them. Remember all the groans when someone said “unprecedented times” during the pandemic? WBT Systems explains why business jargon isn’t a joking matter, what effect it has on the people and associations who use it, and which terms are especially troublesome.

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Association Brain Food Weekly: 4.17.20

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Trust me when I say this post is well worth reading and just might give you some street cred with all the little princesses in your life—as well as great advice to share with your colleagues. She addresses reserves, partnerships, marketing, and program development. Ann Gynn, Content Marketing Institute ). Going virtual—how.