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4 Tips for Generating More Non-Dues Revenue from Advertising

Higher Logic

In our digital age, online advertising is the best way to get your content and sponsors’ content in front of your member or donor base. I’d say there are three factors that qualify a channel as a “quality online space”: high traffic, beautiful and functional design, and targeted content. Targeted content.

Revenue 191
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Association Brain Food Weekly: 3.12.21

Reid All About it

I just read a new paper— The New Association Tech Ecosystem: Powering Member Experiences with Integration and Specialization —from Chris Gloede and Karen Power of Ricochet Advice and I suggest you do too, especially if you have technology or analytics decisions on the horizon. Ask, Capture and Act to Engage New and Renewing Members.

Nashville 370
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Association Brain Food Weekly: 5.29.20

Reid All About it

During a virtual conference, attendee attention is more focused on the educational content. MemberSuite suggests several strategies for designing a more effective and memorable virtual learning experience. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Host: Content Forum.

San Diego 259
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Association Brain Food Weekly: 7.9.21

Reid All About it

Even though I’m Massachusetts born and raised, I’m not a snob about canned clams—they have their place. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. How do you personalize a digital experience across multiple channels that doesn’t come off as creepy or stalkerish?

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Association Brain Food: 3.3.23

Reid All About it

WBT Systems shares several association examples of self-assessment tools and programs for choosing a career path or course of study, preparing for a certification exam, or improving business practices and policies. How can associations provide corporate partners with valuable access to their member communities ? Subscriptions.

Revenue 39