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Association Brain Food: 3.17.23

Reid All About it

But excellent content isn’t enough to gain market share. Devin Cleary, MeetingsNet ) How to eliminate content bottlenecks and keep your content marketing engine running. Jimmy Daly, Superpath ) Personas, even well-researched ones, are worthless for marketing. Content is a commodity, says WBT Systems. Chapter habits.

Revenue 205
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Association Brain Food: 12.1.23

Reid All About it

TopClass LMS explains how education programs can help your association’s grassroots advocacy efforts. Impexium recommends proving you’re an organization they can trust, delivering benefits they value, and having processes and systems that facilitate member referrals, new member onboarding, testimonials, social presence, and member feedback.

Arlington 266
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Association Brain Food Weekly: 10.22.21

Reid All About it

Content marketing. Edelman surveyed nearly 3,600 management-level professionals who consume thought-leadership content so they could help marketers understand how to break through the noise , when to use thought leadership and what B2B audiences want to see from companies. Your Future-Proof Career. Masooma Memon, Databox ).

San Diego 195
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Association Brain Food Weekly: 2.12.21

Reid All About it

I want us to embrace this moment in time as a forced proof of concept that we can evolve and move rapidly… take advantage of this crazy time to catch up to how your members, partners and community are currently living.” Don’t underestimate the power of a walk. Presenters: Harneet Singh, Director of Marketing, Preseem.

Revenue 370
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The Essential Guide to Virtual Conference Platforms

Leading Learning

Virtual conferences feature multiple sessions (not just a single Webinar or Webcast) and may include keynote presentations, training and education workshops, discussion areas, social networking opportunities, exhibit areas for vendors, and various other features. Often used more for marketing / lead generation events.

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Association Brain Food: 6.24.22

Reid All About it

It’s a good start, for sure, but you know your market segments best. I was going to make this cauliflower piccata recipe but our area lost power during a windy thunderstorm on Friday night. Presenter: Carol Hamilton, principal, Grace Social Sector Consulting. Rory Archibald, Associations, Sectors & Marketing, VisitScotland.

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