Remove Communications Remove Marketing Remove San Diego Remove Social Media
article thumbnail

5 Ways to Use Experiential Marketing for Events

Expo Logic

Events are connecting with their attendees through new experiential marketing techniques that increase brand engagement and build a stronger connection between them and your brand. Experiential marketing is used to connect with an audience in an interactive and engaging way.

article thumbnail

BIO International Convention 2020: Taking an International 17,000 Attendee Conference Virtual in Under 8 Weeks

Achurch

This year’s convention was scheduled to take place in San Diego, June 8-11, 2020. They had the text communication box open and many of the speakers were online live while the video was playing to interact with attendees and answer questions. They also cross promoted their suggestions via social media.

San Diego 108
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Association Subculture: Winning by Failing Big

Association Subculture

This clip might be old news for everyone, but it shows a new vantage point on the epic failness from the San Diego fireworks show of 2012. Yes, the San Diego fireworks display this year did not go as planned. communications. (4). community. (3). marketing. (2). social media. (3).

San Diego 100
article thumbnail

Association Brain Food Weekly: 10.22.21

Reid All About it

Content marketing. Edelman surveyed nearly 3,600 management-level professionals who consume thought-leadership content so they could help marketers understand how to break through the noise , when to use thought leadership and what B2B audiences want to see from companies. Michelle Schweitz, Marketing Manager, Community Brands.

San Diego 195
article thumbnail

Association Management Gen Xer Meme - Right Here, Right Now

Association Subculture

Second - I went to a thought leader session led by Nadira Hira at the ASAE Annual Conference in San Diego. The magical world of social media accelerated the hunt. communications. (4). community. (3). marketing. (2). social media. (3). The first experience blew the blinders off.