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How Associations Can Get Media Traction with Press Releases

Associations Now

Here are six tips associations can use when writing and sending out press releases. Just this month, Associations Now covered the American Bar Association’s new services for homeless youth and the debut of the American Institute of CPAs’ online game to help millennials become financially literate. Release at an odd time. “

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There’s Good News for Conference Content, and a Warning, in New Report

Associations Now

While “content is king” is one of the most overly used clichés in the marketing and communications space, a new report from Omnipress— 2019 State of the Conference Industry [registration required]—proves the phrase is still relevant. What improvements are you making to your conference content strategy? Please share in the comments.

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Daily Buzz: 2020’s Big Meetings Trend? Sustainability

Associations Now

“The sustainability of the meetings and events industry, in fact of the entire travel industry, is at the forefront of companies’ and planners’ minds in 2020,” said Derek Sharp, senior vice president and managing director at CWT Meetings & Events, in a press release. Looking for a new marketing strategy? Other Links of Note.

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Association Brain Food Weekly: 6.20.16

Reid All About it

Presenter: Kristi Casey Sanders, director of digital marketing strategy of Plan Your Meetings @ Meeting Professionals International. Discover why outreach is so important to any PR campaign, and learn how to write an effective press release. More info/register. all times are Eastern Daylight Saving Time. Tue 6/21 at 12:30 p.m.

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