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Association Brain Food: 4.19.24

Reid All About it

Discuss synergies between social media teams, digital marketing teams and org-wide employees in scaling the social media efforts of a brand. Host: American Marketing Association Speaker: Sandy de Arango, Lead Solution Specialist, Sprinklr Tue 4/23 at 12 p.m. Host: DC-Metro Association-Nonprofit Tech Network Wed 4/24 from 9 a.m.

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Association Brain Food: 6.23.23

Reid All About it

As Sheri Jacobs and Lisa Boylan say, AI policies “serve as essential guardrails, guiding associations on how to manage and harness the power of AI technology effectively.” Marketing benchmarks. Mighty Citizen assessed the marketing maturity of 450 mission-driven organizations. Event apps. Fri 6/23 at 12 p.m. More info/register.

Metro 195
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Association Brain Food Weekly: 5.7.21

Reid All About it

Marketing must-haves. Doug Kessler at Velocity Partners says three things matters most in B2B marketing right now: meaning, metrics and mojo. When choosing marketing channels, visualize the curve. – How to Personalize 5 Must-Have Email Templates. Meaning is relevance as defined by your target audience. Quick hits.

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Association Brain Food: 6.16.23

Reid All About it

Barbara Palmer at PCMA Convene says these Next Gen Event Goers won’t settle for the standard event experience—they expect to be captivated. Event marketing. Your marketing plan must work extra hard to convince your audience they should make the trip. Is it a system, a process, a style, a tool, or software? More info/register.

Project 195