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Association Brain Food Weekly: 1.15.21

Reid All About it

Judges get an inside look at some of the most innovative and outstanding marketing, membership and communication projects and programs in the association profession. Inclusive leadership. He suggests ten steps nonprofits can take to make space for black male leadership. The future of chapters. More info/register. CAE credits.

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Association Brain Food Weekly: 1.22.21

Reid All About it

WBT Systems suggests putting on your behavioral scientist hat if you want to recruit and engage volunteers while virtual fatigue is running rampant. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. 8: Innovate. Because there’s always time to learn, right? Sponsorships.

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Association Brain Food Weekly: 5.15.20

Reid All About it

MemberSuite describes how to show virtual event ROI to sponsors and exhibitors by creating opportunities for them to achieve their marketing goals: increasing brand awareness, providing thought leadership, showcasing their products, and developing and deepening relationships. Host: Event Leadership Institute. Fri 5/15 at 1 p.m.

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Mission possible: Finding and keeping volunteers

Aaron Wolowiec

And by the end of the year, you find it harder and harder to recruit – and keep – volunteers. The most innovative volunteer opportunities I’ve seen recently are related to tasks like crowdsourcing,” Hoffman said. fiscal oversight, leadership development/nominations) or legal requirements (i.e. Projects hit roadblocks.

Michigan 100
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Association Brain Food Weekly: 12.4.20

Reid All About it

How the Michigan SAE lost their website when their hosting company fell victim to ransomware. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Host: 360 Live Media/Event Innovators Exchange. Innovative Event Marketing Strategies for 2021. Donna Oser, CAE ).

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Return on learning (ROL): More than a boring statistic

Aaron Wolowiec

Next week I have the pleasure of participating in the Michigan Society of Association Executives’ annual convention, colloquially known as OrgPro. This will allow participants the opportunity to experiment with ROL and begin to uncover innovative ways to calculate and market ROL for their own events.

Indiana 100