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Sift Skills: The Value of Big Data for Associations

Associations Now

As technology becomes more affordable, organizations are harnessing “big data” to improve member engagement. John Dorman has worked at the Texas Medical Association for 29 years, and for most of that time, business decisions were made, more or less, from the gut. “We The Texas Medical Association’s John Dorman.

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So You Think You Know Non-Dues Revenue

Association Adviser

This disconnect may be related to a lack of measurement or the inability to record reader engagement, according to my colleague Jill Andreu, VP Content Strategy and Development for Naylor Association Solutions ,who will be hosting a webinar about our findings later this month. Most associations don’t fall into that bucket anymore,” she added.

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Association Brain Food Weekly: 5.26.17

Reid All About it

Your weekly list of free webinars and events for the association community… Earlier this week, I finally read the new white paper from Elizabeth Engel and Sherry Marts, Include Is a Verb: Moving from Talk to Action on Diversity and Inclusion. Don’t be fooled, this is not a wonky paper. Host: ASAE Consultant Members.

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