Membership Marketing

MARCH 31, 2010

Over a million pieces of recruitment mail were analyzed that went out over several campaigns and there were over 10,000 paid responses. California. Unleash the Power of Market Testing in your Membership Recruitment. ► 2012. (18). Quick clicks: July 26, 2012. 2012 Benchmarking Survey. (7). Let"s Talk!

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Association Adviser

MARCH 19, 2013

If you look back at our most popular reader polls of the past three years it’s interesting to see how your peers’ concerns have shifted from strategy (2010) to communication and innovation (2011) to tools and technology (2012). Relevance is what drives both dues and non-dues revenue.”

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Associations Now

FEBRUARY 11, 2015

It has positively impacted their experiences with membership, revenue, and giving. In an experiment conducted by researchers at University of California Berkeley in 2010 , roller coaster riders at an amusement park were offered a PWYW option to buy a photo of themselves from their ride. But I definitely remember hearing about it.

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Association Law

MARCH 14, 2011

Section 501(c)(6) of the Internal Revenue Code provides for the exemption of business leagues, chambers of commerce, real estate boards, boards of trade, and professional football leagues, which are not organized for profit and “no part of the net earnings of which inures to the benefit of any private shareholder or individual.”

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