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Overcoming the association value gap: part II

Principled Innovation

This post originally appeared on the Associations Now Leadership Blog on March 28, 2013. In Part I of this series earlier this month, I identified the association value gap as an underlying structural problem within membership-centric business models. This is most important conversation your association will have.

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Be the Voice of Relevance—Make Mission, Vision, and Values Fit the Moment

.orgSource

Mission, vision, and values are founded on trust. When you are considering an update, it’s also a good time to take the temperature of trust in your organization. If your members experience a shift in their professional direction, adjusting the organization’s purpose is critical to keep pace. Values create community.

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Your Conference Is Offering Learning Scrap That Is Not Even Worth Recycling

Velvet Chainsaw

Your conference and association value proposition is under attack! Education and networking are two benefits of conference attendance and association membership. Improving Education ROI Both association executives and conference organizers have to prove a greater return on an attendee’s investment in their education offerings.

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Overcoming the association value gap: part I

Principled Innovation

This post originally appeared on the Associations Now Leadership Blog on March 7, 2013. In a recent post , Associations Now blogger Joe Rominiecki shared what both he and I regard as a startling fact: 53 percent of associations surveyed in 2011 had raised their dues in the previous three years.

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How to Improve Your Call for Presentations Process

Velvet Chainsaw

When Velvet Chainsaw Consulting conducted speaker research with 120 associations with research and consulting company Tagoras Inc. in 2013, we found that nearly 77 percent use a call for speakers/sessions process. Associations value member input. Some organizations do — and more should — institute blind reviews.

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More Spring Cleaning Ideas for Membership Pros

Associations Now

Wes Trochlil, in “ Titles Vs. Roles ,” August 6, 2013. Value Propositions. If your association wants more members and stakeholders and wants more members and other stakeholders to be engaged, start by identifying and understanding the common worldview among them and how your association fits into it. . …

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