Associations Now

FEBRUARY 25, 2020

members had some kind of in-house agency in 2018, versus 58 percent in 2013, and 42 percent in 2008. You’ll need to recruit and train the right people. Strategy and ideas never go out of vogue,” said Jordan Bitterman, chief marketing officer at the Weather Company, in an interview with Business Insider. Con: Groupthink.

Team 61

Team Marketing California Survey 61

Associations Now

SEPTEMBER 14, 2016

A common refrain among association governance experts is that a board of directors should focus on strategy and leave the execution to staff. Meanwhile, executing a full-fledged membership operation is beyond the scope of a volunteer role, but member-to-member connection can be invaluable to recruitment, retention, and engagement.

Committee 40

Committee Recruiting Recruitment California 40

Associations Now

SEPTEMBER 12, 2013

— juliekehoe (@juliekehoe) September 12, 2013. you’ll do well to look in California; it’s the state with the most companies with successful executives. — Nathan McCavery (@nathan_mccavery) September 12, 2013. The details, and more, in today’s Social Media Roundup: Where’s Waldo? In the U.S., Study up. "Rocking

Social Media 40

Social Media Case Study California Recruiting 40