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Leverage Technology; Don’t Be a Slave to IT

Association Adviser

To help your figure out where to devote your tech energies for 2014 and beyond, we reached out to some of the association world’s best technology minds for guidance. Unfortunately, it also makes it easier for many other sources of information to compete with you for your members’ attention. Sound familiar? Your fans do.

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11 Elements of a Winning Member Engagement Strategy

Higher Logic

By consistently keeping members engaged, you won't just attract and keep more members , you'll have leverage to push through legislative wins, the ability to promote your advocacy agenda, and an increase in event attendance and other types of revenue. What information, collaboration, or networking opportunities do they need?

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15 Changes in the Learning Business Landscape

Leading Learning

For learning businesses, it represents a tremendous opportunity for supporting social and informal learning, both of which are generally regarded as responsible for much, much more of our learning than formal education and training experiences are Informal learning. The E-learning Cost Cliff.

Course 101
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The Visual Shift: The Ultimate Guide to Video Marketing for Associations

MemberClicks

Video marketing for associations is more important than ever, impacting your association’s rankability and having a direct impact on member recruitment, member engagement, lead generation, revenue, and more. Since 2014, Google has been including video in search engine result pages. Currently, 137.4K

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