Higher Logic

MAY 8, 2019

Let me guess – your inbox is overflowing with so much content that you don’t know which way is up, much less which emails are worth your time. It’s a relatable circumstance for anyone with an email address (and fun fact: active email accounts are expected to hit 5.6 Tip #1: Allow for Email Opt-in + Topic Selection.

Tips 166

Tips Email Marketing Newsletter Communications 166

Association Adviser

OCTOBER 13, 2016

Each year when Association Adviser and Naylor Association Solutions launch the Association Communications Benchmarking Study , we certainly hope to see measurable improvements in the ways associations communicate with members. 1 association communications challenge (cited by nearly 70 percent of respondents, up 16 percent from 2010).

Communications 60

Communications Revenue Social Media Survey 60

Associations Now

JUNE 18, 2015

A couple of recent surveys on email marketing reveal some important stats and trends, including the importance of quality email content. Despite the popularity of social media, email is still going strong as a marketing tool. One way to create quality email content is to focus on voice.

Content 40

Content Email Marketing United States Survey 40

Reid All About it

MARCH 17, 2017

Aptify shows how associations can use inbound marketing for lead generation and, ultimately, membership recruitment. Follow along as a young professional goes from website visitor to new member in a process turbo-charged by inbound marketing content. Gmail users: beware the latest phishing attack. Be careful what you click!

DC 150

DC Washington America eBook 150

Associations Now

AUGUST 18, 2015

Why one association communications pro says you should use email marketing to drive readers to your blog. Associations send a lot of email to members, potential members, and pretty much everyone else. What if blogs should be the hub of activity, rather than the emails? Also: Reconsider your messaging formula.

Strategy 40

Strategy Newsletter Email Marketing Content 40

Reid All About it

JUNE 17, 2016

See what other organizations are doing with their email templates and hear feedback for improvements on yours, including newsletters, membership renewal reminders, event mailings, and more. – Key Findings from the 2016 Association Email Marketing Benchmark Report. – Outsourcing Content Management: A 360 Degree View.

LMS 150

LMS Raleigh Content millennials 150

Associations Now

JANUARY 9, 2015

Plus: What’s next for nonprofit communications in 2015? — Jim Harris (@JimHarris) January 6, 2015. Communication is key. This can ultimately be seen with the latest infographic from Kivi’s Nonprofit Communications Blog , highlighting the results of the 2015 Nonprofit Communications Trends Report.

Las Vegas 40

Las Vegas San Diego Email Marketing Communications 40