Association Analytics

MAY 20, 2024

Data is key to optimizing non-dues revenue Data plays a pivotal role in driving success for associations, particularly when it comes to non-dues revenue generation. Not your grandma’s non-dues revenue Embarking on a new non-dues revenue program can be a daunting prospect for associations.

Revenue 169

Revenue Milwaukee Case Study Price 169

Associations Now

OCTOBER 14, 2018

Emily and I were fortunate to be approached by WSAE President and CEO Michelle Czosek, who asked us to work together to for the taskforce and do what we can to increase next-gen member engagement. This may be the most important step that every association needs to take before taking any action. Hold focus groups.

Wisconsin 99

Wisconsin Milwaukee millennials Maine 99

Associations Now

SEPTEMBER 11, 2013

There’s a lot of power in data, engagement scoring, and finely tuned marketing campaigns, but don’t lose sight of the people behind all those numbers. Here are a few reminders about the human side of association membership work. Here’s why. “We miss you. Ideally, each side reinforces the other.

Milwaukee 40

Milwaukee Wisconsin Analysis Member Engagement 40