California LMS Marketing Social Media 
Reid All About it
MARCH 1, 2024
TopClass LMS shares another recap of a session from the Learning Business Summit. When associations canceled their conferences during the pandemic, sponsors and exhibitors found other ways to achieve their marketing goals. Marketing General Inc. Advertising. Have you heard of Connected TV (CTV) advertising ? Nice view, too!
Reid All About it
JANUARY 10, 2020
That’s why I like the “most popular posts of the past year” posts that come out this time of year, like this one from AMS provider MemberSuite and this one from LMS provider WBT Systems. Mike Murray, Content Marketing Institute ). How to build a successful content marketing strategy from scratch. Elise Dopson, Databox ).
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Reid All About it
MARCH 8, 2019
MemberSuite explains how associations can respond to this market demand by offering certificate and certification programs. Don’t wait until your LMS implementation is nearing the end to figure out what kind of reports you need. The time for discussing reporting requirements is way back before you even select an LMS platform.
Forj
JULY 5, 2017
See the sessions below, and also read our blogs on the topic for more information: Designing Member Engagement into your Website and Using an LMS to Enhance Marketing and Increase Sales. Using Member Personas for Smarter Marketing and Increased Engagement . There is no “one size fits” all approach to membership marketing.
Reid All About it
MAY 1, 2020
WBT Systems describes some of what they’ve learned as an LMS provider over the years about online teaching in their tips for new virtual presenters and instructors. Presenters: Jan Masaoka, Chief Executive Officer, California Association of Nonprofits. Christina (Tina) Marmor, Director, Marketing Events, Fonteva.
Reid All About it
MARCH 6, 2020
Tanya Basu at MIT Technology Review writes about private micro-networks , like Cocoon, which some believe are the future of connecting. “…[S]uch micro-networks and the control they offer might redefine how we think about and use social media in the next decade, whether it is Cocoon or another app that follows in its wake.”. Host: ON24.
Association Adviser
JUNE 30, 2016
Sessions should represent at least 50 percent of the traffic, which most likely indicates your site is properly marketed and optimized for the major search engines. Aley said he has noticed titles such as “ community manager,” “engagement specialist” and “LMS manager,” which is a byproduct of the online learning trend at many associations.
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