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Attracting Millennials: Are you thinking age-appropriately?

Association Adviser

Attracting millennials to your association requires thinking about the different life stages they are living through – and marketing to them appropriately. A lot of articles out there dispense quick advice about how to attract millennials to your association’s membership: reach them on social media! Younger vs. Older Millennials.

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Survey Says… Online Education’s Role in Membership Marketing

WBT Systems

E-learning programs can definitely help associations solve some of the challenges described in these two reports. MGI noted the benefits of recruiting younger members: associations with increases in their one-year membership and five-year membership numbers are significantly more likely to have a higher percentage of millennial members.

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Webinar Recap: Attracting Young Professionals to Your Association

Higher Logic

Strategist, and Tara Pawlak, Community Brands Director of Marketing, shared top strategies that associations are using to grow their young professional membership, including: Young member priorities, like job opportunities and professional development. Personalizing your communications during recruitment and retention.

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You’re Never Too Young to Conquer New Challenges

Association Adviser

Christina graciously took time to speak with Association Adviser about the excitement of building a career that is larger than working for just one organization, becoming a better association manager, and why everyone should kick the stereotyped “millennial” label to the curb. with offices also in Alexandria, Va. hours away in Madison.

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Hear That Sound? It’s the American Speech-Language-Hearing Association Engaging Members from Day One

Association Adviser

Further down, I definitely see myself in an executive director role for a strategic association. The big piece is this: Membership directors must listen to their membership to understand what benefits they’re looking for so they can work on providing them and communicating that member value proposition. They want to see value.

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Association Brain Food Weekly: 7.16.21

Reid All About it

Definitely look at what he has to say, especially if you’re using labels like Gen X, Millennial and Gen Z. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Camille White-Stern, Communications Manager, Splash. Cohen, I’m going to only talk about career stages and ages.

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Steal Like a Fundraiser: Innovations in Cause-Oriented Fundraising for Associations

Mizz Information

Guest post by Sohini Baliga, Director of Communications, Taxpayers for Common Sense, and Elizabeth Weaver Engel, M.A., We definitely have some major advantages, not the least of which is that we are highly a cooperative and collaborative community, in large part because there’s not a lot of intra-industry competition (i.e.,