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Rule Your Market—Blue Ocean Strategy Sidesteps the Sharks

.orgSource

Blue Ocean Strategy has the ring of a concept shaped by technology. The Ann Arbor, Michigan-based team was motivated by the desire to find solutions for struggling businesses like the Detroit automobile producers. Technology has opened protected space. The organization wanted to create a user-friendly certification process.

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Leveraging strategy to amplify education initiatives

Aaron Wolowiec

Aerial of downtown Detroit Riverfront Photo Credit: Vito Palmissano. Hosted by the Greektown Casino-Hotel in Detroit, the theme is “What’s Working?” Despite bad press, Detroit offers countless examples of what’s working. Likewise, Detroit is not the ‘black eye’ of America and Motown magic continues to attract business.

Education 100
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Twelve Association Scholars Named to ASAE’s 2022-2024 DELP 2.0 Class

AssociationChat

ASAE thanks the Detroit Metro Convention & Visitors Bureau for its ongoing support of the DELP program for more than 20 years. Director of Professional Learning and Certification. ASAE is a membership organization of more than 44,000 association executives and industry partners. FarmHouse Fraternity & Foundation.

Class 52
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Joint Membership: The “Special Sauce” for Chapter Relations

Associations Now

Joint membership can offer big benefits for associations with component relations for both the national organization and state or local chapters. Apparently, there’s another type of special sauce that the association world is craving right now—joint memberships in national organizations and their chapters. I love Big Macs.