Reid All About it

MAY 7, 2021

Amith Nagarajan writes at Sidecar about the potential for associations to issue accreditations and certifications on the blockchain. Marketing must-haves. Doug Kessler at Velocity Partners says three things matters most in B2B marketing right now: meaning, metrics and mojo. When choosing marketing channels, visualize the curve.

Technology 370

Technology St. Louis Strategy Products 370

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JUNE 16, 2023

Event marketing. Your marketing plan must work extra hard to convince your audience they should make the trip. In Smart Brevity: The Power of Saying More with Less , Axios co-founders Jim VandeHei, Mike Allen, and Roy Schwartz teach readers how to say more with less in virtually any format. More info/register. 1 CAE credit.

Project 195

Project Tools Revenue Metro 195

Reid All About it

JULY 24, 2020

Associations have a role to play in the training, credentialing and lifelong learning market, but few have taken advantage of those opportunities. It’s “a planning method that helps people and organizations figure out how to create their preferred future.” – Rooting Out Racism: How to Get Started at Your Association.

Montana 259

Montana Revenue Case Study Conference 259

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AUGUST 14, 2020

and discussions by topic (sponsorships, DEI, marketing automation, advocacy, components, etc.). How to Go Virtual (While Still Creating an Engaging Experience). Find out how to design for virtual-first experiences, satisfy the desire to network, and keep your members engaged. Keep them open all the time. Fri 8/14 at 1 p.m. –

Montana 370

Montana Conference Education Tips 370

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JUNE 12, 2020

How to protect yourself online from misinformation right now. Fri 6/12 at 1 p.m.* – How to Improve Your Association Business Model NOW! Associations must be able to clearly explain how they create, deliver and capture value for stakeholders in these challenging times. Jeffrey Cufaude ). Mariana Fernandes, Endless Events ).

Montana 243

Montana Leadership Tools Innovation 243

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JULY 26, 2019

Speaking of MemberSuite, they recently shared advice about taking a segmentation approach when marketing to membership prospects. WBT Systems explains how to master the art of writing course and product descriptions for your educational programs. The why, when and how of republishing blog posts. Not an easy task, I’m sure.

Arlington 34

Arlington DC Washington Metro 34