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MARCH 17, 2023

But excellent content isn’t enough to gain market share. Devin Cleary, MeetingsNet ) How to eliminate content bottlenecks and keep your content marketing engine running. Jimmy Daly, Superpath ) Personas, even well-researched ones, are worthless for marketing. Content is a commodity, says WBT Systems. Chapter habits.

Revenue 205

Revenue Certificate Committee Leadership 205

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DECEMBER 1, 2023

Impexium recommends proving you’re an organization they can trust, delivering benefits they value, and having processes and systems that facilitate member referrals, new member onboarding, testimonials, social presence, and member feedback. Learn about tools and processes that can help you maintain healthy item banks for your programs.

Arlington 266

Arlington Technology Strategy Los Angeles 266

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DECEMBER 3, 2021

70 content ideas for social media posts. Kat Sullivan, Marketing Solved ). Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Donna Sanford (moderator), Vice President, Sales & Marketing, Ascend Media. Quick hits. Ryan Johnson, Medium ). David Meerman Scott ).

Revenue 195

Revenue Technology Innovation Social Media 195

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JULY 23, 2021

Marketing General Inc. recently released their 2021 Membership Marketing Benchmarking Report , one of my annual must-reads. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Seven Ideas to Leverage Your Association’s Data to Drive Member Engagement. Mon 7/26 at 2 p.m.

Video 195

Video Technology Content Strategy 195

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FEBRUARY 12, 2021

I want us to embrace this moment in time as a forced proof of concept that we can evolve and move rapidly… take advantage of this crazy time to catch up to how your members, partners and community are currently living.” Don’t underestimate the power of a walk. Presenters: Harneet Singh, Director of Marketing, Preseem.

Revenue 370

Revenue North Carolina Industry Technology 370

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JUNE 24, 2022

It’s a good start, for sure, but you know your market segments best. They describe the steps to take in the planning process, for example, identifying your goals and defining your audience, and suggest other issues to consider before you dive in. Presenter: Carol Hamilton, principal, Grace Social Sector Consulting. Quick hits.

Video 39

Video Revenue Strategy Technology 39

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NOVEMBER 8, 2019

WBT Systems describes how higher ed is now competing with associations in the lifelong learning market. MemberSuite explains the differences between customization and configuration, why you should think twice about AMS customization , and how many systems are customized even when they’re not marketed as such. Long live the topic!”.

Social Media 39

Social Media Revenue Washington DC 39