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Association Brain Food: 3.10.23

Reid All About it

Content marketing. B2B marketers overwhelmingly believe content marketing produces the leads with the highest ROI , says Marketing Charts. You need a content marketing ecosystem to support them. Ryan Law at Animalz shares advice from three marketers about how to succeed as a content team of one. Membership engagement.

Committee 195
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Association Brain Food Weekly: 1.15.21

Reid All About it

They explain why it’s not a good idea to pine for the past and suggest a different mindset to cultivate, one that will help you take advantage of “a perhaps once-in-a-lifetime opportunity to experiment with new ideas—ideas that could turn into programs that position you, your association and your members for future success.”.

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Association Brain Food: 7.21.23

Reid All About it

The Future of Digital Communication Management Explore ways your association can leverage new technologies like AI to enhance overall member experience, optimize communications across multiple platforms, and ultimately increase revenue. 1 CAE credit. More info/register. 1 CAE credit. More info/register. More info/register.

Atlanta 195
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Association Brain Food: 6.17.22

Reid All About it

Rebecca Campbell, CAE, COO and CLO, Colorado Society for CPAs. 2022 Association Trends Study Big Reveal: The Future-Focused Member Experience. Take Charge of Your Content: Know What You Have and How to Improve It. It will also allow you to stop creating content that’s doing nothing. Host: Web Scribble.

DC 39