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Major Gaming Convention Considers Leaving Indianapolis Over “Religious Freedom” Bill

Associations Now

One example: NASPA–Student Affairs Administrators in Higher Education debated whether it should move its 2012 annual meeting, despite the high cancellation costs. A new “religious freedom” bill expected to be signed into law in Indiana could cost the state a big-stakes event.

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The One Way to Deliver Unwelcome News

Idea Architects

Because that was the approach the Indianapolis Museum of Art (and presumably the PR firm that advises it) opted for in announcing the elimination of free general admission, a practice in place from 1941 to 2005 and 2007-present (according to this article in the Indianapolis Business Journal.

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How to Maximize Social Media at Conferences

Associations Now

In just a few years, many businesses have gone from viewing social media as a distraction to an essential tool for learning and communication. Christine Zetzl, Visit Indy ’s digital marketing manager and overseer of the organization’s social media, suggested that organizers and CVBs deploy hashtags in a large, visible, and interactive format.

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Heading into end-of-year fundraising season? Here is what the research says

Achieve

Retention takes effort, good communication and dedicated stewardship. Not only does donor retention cost less than acquiring new donors, but forming a donor relationship will increase the amount donated over time as the donor becomes more dedicated to the organization and its work. Market share of donors within the sector.