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Segmenting Members Leads to More Relevant Communications – and More Memberships

Association Adviser

Last year’s survey results revealed that associations are communicating with members more frequently and via more channels than at any time since we began this survey in 2011. Other outsourced communication functions include magazines, directories and social media. Why segment your member communications?

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Thursday Buzz: One Way to Respond When Celebrities Criticize

Associations Now

Take a cue from Lindsay Patterson, a senior manager for communications and public relations at the Association of International Certified Professional Accountants, who tells her story on AICPA Insights. Patterson decided to respond to Cuban with a blog post to tell him how the accounting profession is innovating by using technology.

Dallas 74
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SCD Group: Social Media & Internet have replaced 2 of top 3.

SCD Group

Social Media & Internet have replaced 2 of top 3 reasons members join: What does this mean for your association? Check out this new research from the Society of New Communication Research called The Social Mind. Social Media & Internet have replaced 2 of top 3 r. Causeaholic. AMR Management Services.

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SCD Group: Short, Sweet & Easy to Repeat: cornerstone to.

SCD Group

Short, Sweet & Easy to Repeat: cornerstone to association communications. The opening general session at the ASAE annual meeting in Dallas featured a “duel” between political consultants Karl Rove and James Carville. ” And, that sums up Carville’s message on messaging and communications. Causeaholic.

Dallas 40
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SCD Group: Integrated Marketing Tip shows value of adaptive sites

SCD Group

Your customers don’t feel penalized or judged for not having the latest technology. This is just one tip from Marketing Tips in Social Media Age: Sharing Solutions & Solving Problems that will be presented and discussed at the 2012 ASAE Annual Meeting in Dallas, TX. Click on this link. Sunday, August 12.

Tips 40
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SCD Group: 5 Tips on Integrated Marketing: Marketing the.

SCD Group

Previously, I’ve shared · 5 tips on Twitter and/or IM · 5 tips on mobile technology · 5 Tips on Facebook/LinkedIn · 5 Tips on Blogs & Websites. Buzz is generated and regenerated by Tweets, Facebook posts, posts on the organization’s vestigial listserv and a media release. Posted by Steve Drake.

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Association Brain Food Weekly: 6.14.19

Reid All About it

Host: Dallas-Fort Worth Association Executives (DFWAE). Find out how to maximize social media exposure before, during and after the event. Learn how to take pro-style smartphone photos, even during a busy day, and recognize social savvy attendees to build a loyal following. Alison Best, CDME, Partner at CFObd.