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Monday Buzz: The Secrets of Nonprofit Social Media Success

Associations Now

Nonprofit communications pros reveal the wisdom behind their craft. Struggling to develop a strategy to get your organization’s voice heard amid the din of online conversations? For example, nonprofit consultant Beth Kanter provides insight into how to make social more strategic.

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New report: Association marketing has a ways to go

Aaron Wolowiec

The State of Association Marketing ,” unveiled this week during ASAE’s annual conference in Detroit, summarizes the marketing efforts of 373 survey respondents, mostly comprising membership associations. Only 25 percent of study participants report members perceive their marketing communications as always relevant and professional.

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NAACP Charts New Direction With National Listening Tour

Associations Now

Over the next few months, the nation’s oldest civil rights organization is scheduled to visit seven major cities across the country. Detroit will be the first stop on the listening tour, where NAACP national leadership will meet with local membership, supporters, and partners on August 24. Russell to The Associated Press.

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In Defense of the Active Social Voice

Associations Now

I’ve attended and covered enough ASAE conferences at this point—whether Annual Meetings or smaller shindigs like Great Ideas or the Marketing, Membership & Communications Conference —that I feel like I have a good lay of the land. But what about the real-life human interaction that happens on our phones and laptops?

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Nonprofit CEOs and the Network Mindset

Beth Kanter

Social Media: Getting Leadership Buy-In. Social media presents incredible opportunities for nonprofits, both large and small. Social Media 4 NPOs (@SM4Nonprofits) July 26, 2012. . Social Media 4 NPOs (@SM4Nonprofits) July 26, 2012. Here’s how her talk was described in the program.

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111 Intriguing Chats for 2011

ChatterBachs

As many of you know, the priority of engaging and connecting is a big one for me- a soapbox- if you will, and I don’t understand those who simply look at social media as a way to promote their agenda, products, and/or services. cagedether - Daryl Pereira; San Francisco; Web and Social Media Manager at IBM.

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Reinvent What You Do, Not Who You Are

Association Subculture

We can't spend months debating about the usefulness of social media and then wonder why we aren't moving the needle on jobs and education. And now, Detroit. Our beloved Detroit is in danger of losing its soul. Am I against choosing talented people to lead our organizations? Narcissism is not a business strategy.

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