Communications Reference Social Media White Paper 
Forj
JULY 25, 2017
CPD communicates that today the education of clinicians is professionalized, evidence based, and a team sport. This book will serve the medical education profession as both a healthcare leader’s bookshelf reference and as the quintessential textbook. Moreover, I would add, CME conjures up images of physicians attending lectures.
Associations Now
MARCH 13, 2014
There are huge audiences out there waiting to read and share your content, but even if you think your post or white paper is the best in the world, you need to consider one vital factor: emotions. No wonder then, that happiness is the main driver for social media sharing,” she writes.
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SCD Group
AUGUST 12, 2012
In fact, from a marketing communications perspective, investment in quality content is better than gold because, unlike gold, the value of quality content to your communications efforts rarely fluctuates or goes down. In fact, I’ve heard it said that content is the currency of Social Media.
The Hourglass Blog
AUGUST 29, 2011
That we so easily refer to a customer with a bagel punch card or virtual badge as more “loyal” is an example of just how far we’ve allowed corporations to abuse the language around human relationships. Communication. Social Media. . “Customer Loyalty” is a figment. August 30, 2011 11:37 AM.
The Hourglass Blog
DECEMBER 14, 2010
Innovative ideas from a variety of hospital stakeholders walk in, are diagnosed, and are treated or referred; some are sent home with a prescription for further development, and an appointment for a follow-up visit. Communication. Social Media. But instead of treating people, this clinic treats ideas. About This Blog.
Slice-Works
FEBRUARY 6, 2014
Do they read articles or white papers more than email? Do certain personas prefer traditional print media over electronic sources? Refer back to your main point and the readers reward throughout your content to eloquently guide your reader from each point. Polly Karpowicz.
GlowGlobally
JANUARY 31, 2014
To begin 2014, we are featuring a new MCI white paper authored by Nikki Walker, MCI’s Vice President for its global association management and consulting practice, based in Dubai, UAE. Have you ever wondered how your association’s brand is perceived specifically by the international community?
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