Aaron Wolowiec

FEBRUARY 9, 2016

Mobile learning – About 41 percent of associations that use technology for learning provide a mobile version of their content. More than half of those surveyed have seen an increase in revenue from their educational offerings. But Twitter ranks a close second followed by LinkedIn and Facebook. Read: Credibility counts.

Learning Management System 100

Learning Management System Class Social Media LMS 100

Aaron Wolowiec

AUGUST 25, 2015

Editor’s Note: This is Event Garde’s busiest time of the year, so we’ll be back to original content soon. Most exhibit floor plans are shrinking due to increasing digital activity, Lutz said, explaining that associations need to have a more diversified revenue mix. David Lutz, managing director of Velvet Chainsaw.

California 100

California Revenue Conference Price 100

Aaron Wolowiec

MARCH 25, 2014

Selling courses and certifications online provides a new revenue source for the association while adding more value for members. At the same time, members who can’t attend a conference or workshop benefit from the convenience of on-demand content. Keep it fresh. The shelf life of an online course is not indefinite. Invest in marketing.

Learning Management System 100

Learning Management System LMS Education Course 100

Aaron Wolowiec

DECEMBER 21, 2012

While the education equation is simple (Education = Engagement = Loyalty = Retention = Revenue), transforming this theory into action requires intentional planning. to leverage current education offerings and content to jump-start member engagement. You won’t find it presented in the Professional Practices in Association Management.),

Member Engagement 100

Member Engagement Education Strategy Revenue 100

Aaron Wolowiec

FEBRUARY 18, 2014

The three reasons most associations cite for starting certification programs are to generate revenue, to increase attendance at events and to one-up (or at least match) their competitors, Rops said. Increasing revenue is a good goal to have, but it takes time. And lots of it. And too often, associations measure success with dollars.

Certificate 100

Certificate Cost Revenue Conference 100

Aaron Wolowiec

MAY 26, 2015

This one has staged something of a comeback with the rise of MOOCs and other free content, but it doesn’t take much more than observation and common sense to dispel it. billion, was operating profitably on around $150 million dollars a year in revenue at the time of the acquisition. 3: People won’t pay for e-learning.

Mooc 100

Mooc Authoring Tools Course Cost 100

Aaron Wolowiec

FEBRUARY 11, 2014

Another key takeaway: The majority of all respondents report technology has increased their revenue from educational offerings, but less than a quarter have a strategy in place to launch new learning platforms. Use a learning content management system (LCMS). Use a learning content management system (LCMS).

Social Media 100

Social Media System Technology Survey 100

Aaron Wolowiec

APRIL 14, 2015

That includes membership growth, non-dues revenue, social media and Big Data. Larger screen sizes have led to increased consumption of in-depth content. The types of content (articles, video, blogs) allow associations to communicate with their members in ways never before possible.

Social Media 100

Social Media Revenue Technology Communications 100

Aaron Wolowiec

JANUARY 2, 2013

Key findings and statistics include annual budgets, meeting revenue, fiscal year comparisons, meeting types, exhibits and cancellations, outsourcing, speaker bureaus, decision-making, contracting, room pick-up, funds/contracts, site selection and much more. The Meetings Report Seminar. Okemos, MI. Register here. Tactic 2: Reward difference.

Michigan 100

Michigan Atlanta Education Report 100

Aaron Wolowiec

MAY 3, 2016

As education providers, we routinely inherit programs with unclear or undefined outcomes; we operate in an increasingly competitive professional development environment with fewer resources and budget-strapped attendees; and we consistently grapple with unrealistic revenue and attendance targets while forgetting to sunset programs past their prime.

Education 100

Education Newsletter Report Process 100

Aaron Wolowiec

JUNE 17, 2014

Associations are often leery about giving away their content for free, but that’s the name of the game when it comes to MOOCs. The key to creating successful MOOCs, according to Tagoras, is to make content general – to appeal to the masses. In addition, MOOCs probably aren’t going to generate revenue, at least not at first.

Mooc 100

Mooc Course Class Education 100