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Keeping Email in the Mix: Association Marketing and Young Professionals

Association Briefings

They’re the ones who shaped the industry; who recruited new members based on word-of-mouth. For successful organizations, a good portion of marketing budgets are being spent on recruiting, retaining and engaging with these younger professionals. For this post, we’ll use the Pew Research Center’s generational , definitions.

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Association Brain Food: 5.12.23

Reid All About it

WBT shares seven MOOC business model strategies you should definitely steal. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. Newsletters. shares 15 ways to improve your newsletter content and delivery.

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Association Brain Food Weekly: 7.16.21

Reid All About it

Definitely look at what he has to say, especially if you’re using labels like Gen X, Millennial and Gen Z. Newsletter suggestion. I always enjoy reading The Art of Noticing newsletter from Rob Walker, author of a book by the same name. Cohen, I’m going to only talk about career stages and ages. Usability testing.

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How to Drive Engagement with Data-Driven Email Campaigns

Association Briefings

This spawned the mantra “Email is dead.” Now, I would definitely agree that the email of 2009 is certainly dead. But email’s evolution has proven it to be even more powerful today than ever before, with a user base in the billions and an impeccable ROI unlike any other marketing channel. recruiting new members.

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A Guide to Building Successful Nonprofit Membership Programs 

MemberClicks

A clear definition ensures your team can smoothly integrate the membership initiative into your nonprofit’s operations. AMS systems help organizations increase member engagement, improve recruitment and retention, and streamline their operations to save time and resources.