Reid All About it

JANUARY 19, 2024

It will also explore which business functions are leading the way, how leadership is supporting AI efforts, and how policies are affecting adoption. Marketing to Gen Z and millennials. Host: Small Association Leadership Alliance Thu 1/25 at 11:30 p.m. – Post-program campaigns. Membership, again. More info/register.

Revenue 256

Revenue Strategy Member Engagement United States 256

Association Briefings

MAY 6, 2021

Although both are defined as digital-first generations, there’s still very distinct ways to digitally market to millennials and Gen Z - particularly as it relates to email. They’re the ones who shaped the industry; who recruited new members based on word-of-mouth. Anyone born between 1981 and 1996 is considered a millennial.

Marketing 52

Marketing millennials Email Marketing Social Media 52

Virtual

APRIL 30, 2015

For most, it’s definitely not their first “rodeo.”. In looking at how to attract younger members, it’s useful to take a look at what drives millennials (who are primarily in their mid- to late 20’s and 30’s) and how that might affect their participation. Traditional “clubs” don’t appeal to them (be they “Unions” or “Lions”).

millennials 100

millennials Committee Technology Leadership 100

Associations Now

FEBRUARY 3, 2019

In their new book, The Non-Obvious Guide to Employee Engagement (for Millennials, Boomers, and Everyone Else) , Jamie Notter and Maddie Grant, CAE, arrive at a definition that’s at once simple and complicated. Employee engagement is the result of people being consistently successful,” they write.

Chicago 102

Chicago millennials Team Recruiting 102

Jamie Notter

JULY 18, 2011

Leadership insight.right when you need it. Pardon my French, but I would have thought that today, a full six or seven years since the Millennials brought our attention (again) to generational differences (remember the early 90s when Gen X hit the scene?) Humanize and the Millennial Generation. Leadership. Consulting.

millennials 70

millennials System Social Media Recruiting 70

Breezio

JANUARY 10, 2017

Millennials now make up 50+% of our workforce. They are the most in-demand new member recruitment category and they come with high digital expectations. Member curated content definitely gives you the most value! This one-dimensional, flat model would be fine if it was 2010, but not today.

Content 28

Content millennials Strategy Recruiting 28

Reid All About it

SEPTEMBER 20, 2019

Bringing on an affinity program or partner can be an effective way of adding to the membership value proposition to support and improve recruitment and retention efforts. Most data analytics initiatives focus on data used internally by leadership and staff to better understand members and their interests. CAE credit. Wed 9/25 at 1 p.m.

DC 34

DC Washington Baltimore Certificate 34