Remove Detroit Remove Marketing Remove Process Remove Technology
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Rule Your Market—Blue Ocean Strategy Sidesteps the Sharks

.orgSource

Sharon Rice ,orgSource Managing Director of Business Strategy, is our expert for guiding associations through tough markets. This methodology was used to evaluate expanding the American Board of Medical Specialties, ABMS CertLink®, platform into new markets. Blue Ocean Strategy has the ring of a concept shaped by technology.

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Motor City, ASAE 2015 and a Remarkable Year at YM

YourMembership

I am excited about making my way to Detroit, except for the 4:00 AM wakeup call to make my flight – reminds me too much of my days as a kid delivering newspapers. If you’re in Detroit for ASAE please take a minute and stop by the YM booth (#539) for a visit. A lot has happened at YM since we were in Nashville last year for ASAE.

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What to Do When Membership Is Booming?

Associations Now

The industry is surging thanks to advanced-automation and robotics technologies: Look no further than Amazon’s warehouse robots , which can now pick, pack, and ship an online order to your door. For decades, RIA focused mainly on the auto industry in Detroit. That’s what the Robotic Industries Association is starting to see.

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Tuesday Buzz: Two Athletic Takes on Leadership Transitions

Associations Now

Also: how the Detroit Pistons let go of a legend the right way. “Without making the process changes and the people changes … the technology? ” —Adobe CMO Ann Lewnes, on where technology fits into the marketing equation. Michael Phelps has more gold than he knows what to do with. Other Good Reads.

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Thoughts on Adopting a Digital Mindset

SCD Group

And, the company doubled the size of its technology/digital staff. The Domino’s CEO cites a mea culpa ad campaign, digital delivery and unlikely new markets. In a lot of ways we’re really a technology company,” Mr. Doyle says. The most common response: setting up research offices in the technology industry’s backyard.

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